Marketing persona development
Move past demographic stereotypes. This tool walks you through jobs to be done, pains, gains and channel behaviour so your team builds personas they will actually use in briefs and campaigns.
What it will do
- Capture goals, pains and jobs to be done
- Map where each persona spends time online
- Surface the messages most likely to resonate
- Export a clean persona card for the whole team
Coming soon
We are building this tool out. Check back shortly.